Stop Burning Cash.
Start Buying Revenue.
Amazon PPC isn't a tax; it's an investment engine. We move beyond basic "Auto Campaigns" to engineer complex, layered ad structures that lower ACOS, boost organic ranking, and scale your Total Profit.
The "Low ACOS" Trap
Most sellers obsess over lowering their ACOS (Advertising Cost of Sales). They cut bids, pause keywords, and shrink their campaigns to hit a 15% ACOS.
This kills your business.
Amazon rewards Sales Velocity. If you stop spending, you stop selling. And if you stop selling, your Organic Rank crashes.
We focus on TACOS (Total Advertising Cost of Sales). We are willing to run ads at a break-even ACOS if it drives enough organic sales to make your total business wildly profitable.
The Amateur Strategy
Goal: Low ACOS only.
The eComHoard Strategy
Goal: Maximum Profit Dollars.
The PPC Flywheel
A scientific approach to bid management.
Keyword Harvesting
We use Auto Campaigns not to get sales, but to mine data. We extract high-performing search terms and promote them to Manual Exact Match campaigns to scale winners.
Negative Keyword Logic
Wasted spend is the enemy. We aggressively add "Negative Exact" and "Negative Phrase" keywords to block irrelevant clicks (e.g., blocking "cheap" if you sell "premium").
Campaign Segmentation
We don't lump everything together. We separate Branded Terms, Competitor Terms, and Category Terms into distinct portfolios to control budgets and measure intent accurately.
Dayparting
Does your product sell better at 8 PM than 8 AM? We analyze hourly data and use Dayparting software to increase bids during peak conversion times and lower them when shoppers are sleeping.
Sponsored Brands Video
Video ads take up huge real estate on mobile and convert higher. We help create simple, effective video assets and manage the campaigns to dominate the search results page.
Product Targeting (ASIN)
We place your product directly on your competitor's listing page. If you are cheaper or have better reviews, we steal their traffic at the very last second.
Performance Pricing
Scalable ad management for serious sellers.
Project Plan
Account audit & restructure.
Cost depends on ad spend
- Predefined scope & fixed cost
- No advance payment required
- Pay only upon completion
- Full Campaign Restructure
- Ideal for: Fixing High ACOS
Flexi Hours
Ongoing bid management.
Min commitment: 20 hrs/week
- Pay-as-you-go flexibility
- No upfront payment
- Detailed timesheets provided
- Weekly Negative Keyword Sweeps
- Bid Adjustments (3x/week)
Growth Partner
Total ad management.
Min revenue eligibility: $10,000+
- No upfront fees/costs
- Full Funnel Strategy (SP, SB, SD)
- 1 Year Strategic Contract
- Full "C-Level" Consulting Access
- Quarterly Business Reviews (QBR)
Ready to Scale?
Your competitors are bidding. Don't let them win.
Request PPC Audit
FAQ
How much budget do I need?
We recommend a minimum daily budget of $50-$100 per product to get meaningful data. However, our efficiency strategies often allow you to get more sales from the same budget you are spending now.
What is a "Good" ACOS?
It depends on your goal. For launching a new product, 60-80% ACOS is acceptable to gain rank. For established products, we aim for 20-30% (or break-even with your profit margin).
Do you use AI software?
Yes, we use advanced tools for bid automation, but we overlay it with human strategy. AI is great at math, but bad at strategy. We tell the AI what to do.