Conquer The
Brazilian Giant.
Americanas is the heart of Brazilian e-commerce, reaching 49 million active customers. We help international brands navigate the complex tax laws, logistics, and language barriers to sell on Brazil's #1 marketplace.
B2W Integration Active
Americanas + Submarino + Shoptime
The "Custo Brasil" Barrier
Brazil is the largest e-commerce market in Latin America, but it is notoriously difficult to enter. Complex taxes, strict customs, and the Portuguese language keep most sellers out.
That is your advantage.
Competition on Americanas is significantly lower than on Amazon US or Europe. If you can navigate the entry, the margins are huge.
We act as your local guide. We handle the Cross-Border Logistics, the CPF/CNPJ Requirements, and the Translation so you can sell like a local.
214 Million
Population (High Internet Penetration)
Cross-Border Boom
Brazilians love international brands.
Boleto & Pix
We integrate local payment methods.
Full-Service Localization
We turn your brand into a Brazilian powerhouse.
Portuguese Translation
Brazilian Portuguese is unique. We don't use AI; we use native speakers to localize your listings with the slang and keywords that "Paulistas" and "Cariocas" actually search for.
Americanas Mundo Logistics
We set up the "Americanas Mundo" cross-border program. You ship to a consolidation center in the US/China/Europe, and Americanas handles the last-mile delivery and customs in Brazil.
Account Registration (CNPJ)
Need a local entity? We guide you through the process of obtaining a CNPJ (Brazilian Tax ID) if you want to store inventory locally, or set up a Cross-Border account if you prefer to ship from abroad.
B2W Ads Management
Americanas Ads (formerly B2W Ads) is less saturated than Amazon PPC. We manage your sponsored product campaigns to secure top placement at a fraction of the CPC you pay in the US.
Customer Service (SAC)
Brazilians expect fast, friendly support via chat (SAC). We provide Portuguese-speaking agents to answer questions about shipping times and product details, reducing cancellations.
Promotions & Holidays
Black Friday is huge in Brazil, but so is "Dia das Mães" (Mother's Day) and "Dia dos Namorados." We plan your calendar around Brazilian retail holidays to maximize spikes.
Brazil-Ready Pricing
Scalable solutions for cross-border expansion.
Project Plan
Setup & Localization.
Cost depends on SKU count
- Predefined scope & fixed cost
- No advance payment required
- Pay only upon completion
- Translation & Catalog Upload
- Ideal for: First 20 SKUs
Flexi Hours
Ongoing CS & Ads.
Min commitment: 20 hrs/week
- Pay-as-you-go flexibility
- No upfront payment
- Detailed timesheets provided
- Portuguese Customer Support
- Ads Bid Management
Growth Partner
Total LATAM Strategy.
Min revenue eligibility: $10,000+
- No upfront fees/costs
- Fully Managed B2W Strategy
- 1 Year Strategic Contract
- Full "C-Level" Consulting Access
- Expansion to Mercado Livre
Brazil Is Waiting.
Don't let the language barrier cost you millions in revenue.
Request Market Analysis
FAQ
Do I need a CPF or CNPJ?
For the "Americanas Mundo" (Cross-Border) program, No. You can sell using your US/EU entity. If you want to store goods in a Brazilian warehouse (local fulfillment), then Yes, you need a CNPJ.
How do I get paid?
Americanas pays out in Brazilian Reais (BRL). We recommend using a service like Payoneer or PingPong to receive the funds and convert them back to USD/EUR at a good rate.
What about shipping times?
Brazilian customers are used to waiting 15-20 days for international orders. However, offering tracked shipping is mandatory. We help you set up logistics that meet Americanas' SLAs.