High-Impact Google Shopping Management | Increase ROAS & Sales | Ecom Hoard
🔥 Win the Auction. Drive Profitable Sales.

Google Shopping Management:
Precision PMax & Standard Control.

We go beyond basic automation. Our specialized service provide granular control over your Standard Shopping campaigns while leveraging the power of Performance Max (PMax) to guarantee maximum Return on Ad Spend (ROAS) for your e-commerce products.

Free Shopping Campaign Audit View Pricing Plans

Our 4-Point Optimization System for High ROAS

We focus on the critical areas that turn clicks into cash: Data Feed, Bidding Strategy, Asset Quality, and Competitive Analysis.

Feed Optimization

The feed is your engine. We perform rigorous Merchant Center audits, optimizing titles, descriptions, and custom labels to match long-tail search queries.

Target ROAS Bidding

Strategic implementation of automated bidding. We segment products based on profit margins to apply tailored tROAS bids, maximizing profitability.

PMax & Standard Hybrid

We use Standard Shopping for control and search term mining, and PMax for expansive reach across YouTube, Display, and Discover.

Negative Filtering

Continuous search term mining to aggressively filter out irrelevant queries, ensuring your ad spend only targets high-intent transactional traffic.

Google Ads Acceleration Roadmap

Month 1: Feed Cleanup & Data

Resolving Merchant Center violations, fixing GTIN errors, and optimizing product titles for higher click-through rates (CTR).

1

Month 2: Scaling Assets

Developing high-quality creative assets for PMax. Implementing audience signals and refining bidding to capture scale.

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Month 3: Profit Maximization

Deep search insight analysis. Shifting budget to top-performing product clusters and maximizing ROAS across the network.

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Google Shopping Investment Plans

Transparent pricing designed to help your e-commerce brand scale effectively.

Project Plan

Best for one-time tasks like store setup, listing, or design. No surprises.

$200+ (Minimum)
  • Predefined scope & fixed cost
  • No advance payment required
  • Pay only upon completion
  • Clear deadlines included
Get Started
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Flexi Hours

Ideal for optimization, consultation, and flexible workloads. Scale as needed.

$8 / hour
  • Pay-as-you-go flexibility
  • No upfront payment
  • MINIMUM COMMITMENT: 20 hours per week
  • Detailed time tracking
Select Plan

Growth Partner

We invest in your growth. Full-scale strategy for brands ready to scale.

5% of Gross Revenue
  • No upfront fees/costs
  • Fully managed campaigns
  • Min revenue eligibility: $10,000+
  • 1 Year Strategic Contract
Apply Now

Google Shopping Mastery FAQ

Why should I use Performance Max (PMax)?

PMax allows you to access Google's entire inventory (Search, Shopping, YouTube, Display, Discover) from a single campaign. Our role is to provide high-quality audience signals and creative assets to ensure the AI targets profitable shoppers.

How do you handle Merchant Center suspensions?

Suspensions usually occur due to policy violations like "Misrepresentation." We conduct a thorough site audit to ensure your contact information, shipping policies, and product data align perfectly with Google’s strict requirements.

What is Target ROAS (tROAS) bidding?

tROAS tells Google the exact multiplier you want on your ad spend. For example, a 500% tROAS means for every $1 spent, you want $5 in revenue. We help set attainable and profitable targets based on your specific product margins.

Can I see the search terms in PMax?

Google limits search term visibility in PMax. We solve this by using Standard Shopping "Catch-All" campaigns to mine data and identify high-converting keywords that we then feed back into our PMax audience signals.

Do you optimize product images?

Yes. Images are the most critical part of a Shopping ad. We advise on image overlays, lifestyle shots, and white-background compliance to ensure your listings stand out in the crowded auction.

How long until I see a ROAS improvement?

Feed optimizations often show results in 2-3 weeks. Full bidding stabilization and machine learning maturity typically take 6-8 weeks to reach peak efficiency.

What is a Custom Label in Google Shopping?

Custom labels allow us to segment products by margin, best-sellers, or seasonality. We use these labels to apply different bidding strategies, ensuring high-margin products get more aggressive exposure.

Why a 20-hour minimum for Flexi Hours?

Google Shopping is extremely data-intensive. A 20-hour weekly commitment allows us to perform daily bid adjustments, negative keyword mining, and feed title testing across your entire catalog for sustainable growth.

Do you handle remarketing?

Yes. We implement Dynamic Remarketing which shows shoppers the exact products they viewed on your site, significantly increasing the likelihood of a return purchase.

How do you manage international feeds?

We set up currency conversion and localized feeds for US, UK, CA, and EU markets, ensuring your prices and shipping costs are accurately displayed in the local currency of the shopper.

What is GTIN and why is it important?

GTINs are unique product identifiers (UPCs/EANs). Providing these helps Google understand exactly what you are selling, allowing them to match your ad with more relevant auctions and typically lowering your CPC.

Can you optimize for multi-store setups?

Yes. We manage complex MCC (My Client Center) structures, allowing us to oversee multiple domains or regional stores while maintaining consistent performance tracking and brand standards.

Ready for a Profitable
Google Strategy?

Stop guessing with your ad budget. Secure your detailed audit to fix feed errors and optimize your Target ROAS.

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Ecom Hoard | Global Google Ads Success Partners